Marketing originating with not-for-profit organizations or the public sector is often the source of social change. Successes include reducing HIV infections, adopting responsible drinking habits and encouraging environmentally positive energy choices 

If you are a communicator and are interested in how the partnership between public policy and advertising can create positive social change, you’ll want to attend this event. You won’t want to miss featured speakers from Canada, the U.K. and the Caribbean who will provide you with moving ideas, new tools and powerful inspiration.

Whether you work in the public sector, with a not-for-profit or within an ad agency, this event offers invaluable learning.

This year our keynote speaker will not only talk about social change from personal experience, but he’ll show how it unfolded from his library of eyewitness photos. 

Jeffrey Kofman is a Canadian journalist and ABC News’ correspondent covering the Middle East. He has been heavily involved in coverage of the Arab Spring, in particular, the revolutions in Libya and Tunisia. He also covered the Iraq war extensively, including five tours with ABC News in Baghdad, as well as reporting from Qatar, Bahrain, Pakistan, Jordan and from an aircraft carrier in the Arabian Sea. Kofman’s work for ABC News has won him an Edward R. Murrow Award, a duPont Award, and he shared a special Emmy Award for ABC’s coverage of the attacks on September 11, 2001. He received two Emmy nominations in 2007. 

Once again, Leading Social Change has sold out.

However we may have additional seats available due to late cancellations. If you would like to be contacted in the event of a seat becoming available please email Laura La Marca Friday at lauralf@rain43.com. Indicate how many seats you need and the names of the people who will be attending. We will put you on our wait list and contact you should a seat become available. You will have 24 hours to confirm your seat purchase.